杜永海
映盛中国副总裁

个人简介

映盛中国副总裁,近16年数字营销从业经验,映盛公司创始团队核心成员。长期致力于数字营销理论、方法和工具的研究,在公共认知态度管理、品牌与营销传播、互联网舆情管理等领域有突出的研究成果。参与国家科技部重点项目《互联网舆情监测分析平台的研究与实现》的实施,提出整合互联网络8大平台的营销理论,曾带领团队服务于东风标致、东风小康、东风雪铁龙、东风本田、东风乘用车、风神、传祺、荣威、雪佛兰、广汽吉奥、神龙汽车、一汽轿车、吉利汽车、宝洁、相宜本草、柏莱雅、欧莱雅、佰草集、Guess、美度手表、万达汉秀、万达电影乐园、丽婴房等多家企业。

 

Personal profile

Ying Sheng Zhongguo vice president, nearly 14 years of experience in digital marketing, Ying Sheng company founder of key members of the team. Long term commitment to digital marketing theory, methods and tools of research, in the public awareness of attitude management, brand and marketing communications, Internet public opinion management and other fields have outstanding research results. Participate in the national Ministry of science and technology key project "Internet public opinion monitoring and analysis of the implementation of the research and implementation of" platform, proposed the integration of Internet 8 platform marketing theory, has led the team to serve the Dongfeng Peugeot, Dongfeng well-off, Dongfeng Citroen, Dongfeng Honda, Dongfeng passenger vehicle, Fengshen, trumpchi, Roewe, Chevrolet, GAC GIO and the Shenlong Automobile, FAW, Geely Automobile, Procter & Gamble, affordable herbal, Bai Eliya, L'OREAL, Herborist, Guess, watches, hanxiu, Wanda Wanda movie theme park, company and other enterprises.

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